Blog

Notes on how we scope, design, build and run digital products, written by the people doing the work.

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6 min read

Core Web Vitals for business sites

What LCP, CLS and INP measure, why they matter to a business, and the handful of changes that actually move them on a marketing or product site.

  • performance
  • core-web-vitals
  • seo
  • web

6 min read

How we scope a web project

What happens between a first conversation and a signed scope at Scaledex: discovery, the scope document, how we estimate, and what to put in a brief.

  • process
  • scoping
  • estimates
  • briefs